Product Name Instant Profit Machine
Creator/Owner Shelly Ryan
Claim
It's Easy To Make Money Everyday From Home With This Software...Even If You're Starting From Scratch With Zero Knowledge, Experience Or Budget! I'll Show You Exactly How.
Review
Initial look of this product was good. Everything presented in logical order and with clear instructions. Shelly has done an excellent job of the actual package.The main program – the instant profit machine - downloaded and installed in a few minutes. Both written and video instructions are included and the program worked perfectly.
Shelly claims you can be up and running 30 minutes but I'm sure that doesn't include reading the instructions! I had the whole thing up in about 2 hours.You need to sign up to a couple of programs but that is completely free and the work Shelly has done and the clear instructions made that absolutely painless and approval was back with me within 24 hours.
You then need to re-run the Instant Profit Machine with your new codes but that only takes about 10 minutes or so. Overall you will have 7 income streams from 6 fully 'Google-ised' web sites with this package (This is Shelly's expert area).
After that it really is “Set It and Forget It”
You will need a web hosting account and domain name or you will need to sign up to one if you don't already have one but Shelly has got that covered in the this package as well.
As well as the main program there a number of great bonus items including an additional 2 web site income streams (although these will need further marketing but instructions are included!)and some excellent training/instructional videos.
This package also comes with a 60 day no questions asked guarantee.
Conclusion
All in all this looks very good. I think it would be difficult not to make some money with this one. And at the price you should get it and set it up as part of your online business as it literally runs itself.
Making money on-line is all about multiple income streams and the Instant Profit Machine is an easy one to add to your portfolio and you should see a steady flow of cash coming in.
One tip from me that isn't in the step by step instructions is to create a site map for each web site and use Google's webmaster tools to upload to Google. This will get your web sites indexed more quickly and likely more thoroughly so you will get your money coming in quicker. You can find more info on creating site maps at the The OnlineIncome Club web site.
Hope this was useful. I am always happy to get feedback from members experience with any online income package and I will pass on your comments to help other members.
That's it for now
See you soon
Tony Marriott
Saturday, April 11, 2009
Friday, April 10, 2009
Free Submission to Over 300 Search Engines
Hi all,
We are well into April now and Greece has definitely started its summer. Warm days and nights now and the temptation to go out and enjoy it when I should be working is difficult to resist. still, resist I must.
Just a quick update today. I have now put a number of search engine optimisation (SEO) tools on TheOnlineIncomeClub website. They are all free to use. Currently there is a one stop submission tool which will register your webiste with over 300 search engines and directories. you just need to enter your URL and your email address once and everthing else it automatic. Please don't resubmit more than once a month or you may be accused of SPAMMING.
You can also check your KEYWORD DENSITY, as the search engines will see you, to make sure you get the best attention but not get pushed out for over clocking. See how your site copy is working for you. Find out the best way to make your content help you. Are your Meta-tags effective?
Get a COMPETITOR COMPARISON. Are your competitors doing better than you are? See what they are doing right. Find out what you need to do to beat the competition.
Check your SEARCH ENGINE RANKINGS. Where are you ranked on the Major Search Engines? Are you ranked the same everywhere? Find out where you are placed.
I will be adding more SEO tools in the very near future so keep checking the web site.
Bye for now. I'll be back very soon!
We are well into April now and Greece has definitely started its summer. Warm days and nights now and the temptation to go out and enjoy it when I should be working is difficult to resist. still, resist I must.
Just a quick update today. I have now put a number of search engine optimisation (SEO) tools on TheOnlineIncomeClub website. They are all free to use. Currently there is a one stop submission tool which will register your webiste with over 300 search engines and directories. you just need to enter your URL and your email address once and everthing else it automatic. Please don't resubmit more than once a month or you may be accused of SPAMMING.
You can also check your KEYWORD DENSITY, as the search engines will see you, to make sure you get the best attention but not get pushed out for over clocking. See how your site copy is working for you. Find out the best way to make your content help you. Are your Meta-tags effective?
Get a COMPETITOR COMPARISON. Are your competitors doing better than you are? See what they are doing right. Find out what you need to do to beat the competition.
Check your SEARCH ENGINE RANKINGS. Where are you ranked on the Major Search Engines? Are you ranked the same everywhere? Find out where you are placed.
I will be adding more SEO tools in the very near future so keep checking the web site.
Bye for now. I'll be back very soon!
Monday, April 6, 2009
Free Email – The Good, The Bad and The Ugly
Email, everyone's dream and everyone's curse. If you have anything to do with any business, then you will need an email account. If you have anything to do with an internet business you will need a bucket full of email accounts. What should you use? How do you manage them? And how do you protect yourself?
First let's look at the available email providers and what's on offer.
If you have an internet service provider then they probably supplied you with an email account. If you have your own domain and web site then your hosting company will supply you with email addresses and there are free email accounts available from any number of third party suppliers.
Just to briefly explain email types. The simplest email tools are web based. Hotmail is a prime example of this. Unfortunately they tend to have limitations. As they are free, they usually have limited storage space and limited functionality.
I have reviewed literally dozens of free email accounts and it is clear that you will either get very little storage or if the storage is good you will not get POP3. POP3 is a protocol that allows you to use a mail applications like, Outlook, Outlook express or Windows Mail. The big advantage of using a mail application is that you can manage any number of email accounts from a single point. So in the mad world of internet business you can handle all the accounts you need.
As I said, if the free emails have no POP3 you can't do this and if you use the emails with POP3 you will have too little storage. If you want to stick with free email accounts, and you absolutely should for a lot of internet activity, then there is an alternative solution.
There are three providers that keep their heads above the others, Hotmail, Google and Yahoo but both Yahoo and Hotmail require additional payments for POP3 support and other enhancements like forwarding and auto-response.
Forwarding is where an email coming into your account is automatically forwarded to another account.
Auto-response is where your email application automatically sends a return email to an incoming email.
Another big issue is that the SPAM filtering, now so important in an email package, can actually block required emails. A prime example of this is when you sign up for almost anything these days you will get a message back (an auto response) asking you to click on a link to confirm your email address. Many of the less well funded free emails have poor SPAM filters and you will start loosing important emails.
The solution is to use Google mail (Gmail). It has all the advantages you need.
1.It's Free
2.Unlimited storage
3.Good spam protection that won't block the mails you need.
4.Auto-responder built in
5.Forwarding built in
6.POP3 availability
7.Googles stunning search technology to find emails in your account.
You simply use either your existing POP3 email account as your master account or create a Google mail account and use that with your choice of POP3 mail application. This will give you off-line ability to read your mails. You can even use the web based version of Google Mail as you master account as it has unlimited storage and search facilities – but no ability to read mails off-line.
Now every time you need to sign up or give an email address online you can create a new Gmail account and set up the forwarding to your master account. This will keep any related incoming messages neatly back to one account. If you need to close that account due to an excess of unwanted mail or any other reason you simply remove the forwarding to the master account and you are clean.
You can even use the Gmail accounts in your web sites for visitors to contact you. You can set up an auto-response i.e. “thanks for your request I will get back to you within 24hrs” . You then set up forwarding to your master account to manage the incoming mails.
Simple really!
You will find more derails and a list of free email providers on The Online Income Club website
Till next time
Tony marriott
First let's look at the available email providers and what's on offer.
If you have an internet service provider then they probably supplied you with an email account. If you have your own domain and web site then your hosting company will supply you with email addresses and there are free email accounts available from any number of third party suppliers.
Just to briefly explain email types. The simplest email tools are web based. Hotmail is a prime example of this. Unfortunately they tend to have limitations. As they are free, they usually have limited storage space and limited functionality.
I have reviewed literally dozens of free email accounts and it is clear that you will either get very little storage or if the storage is good you will not get POP3. POP3 is a protocol that allows you to use a mail applications like, Outlook, Outlook express or Windows Mail. The big advantage of using a mail application is that you can manage any number of email accounts from a single point. So in the mad world of internet business you can handle all the accounts you need.
As I said, if the free emails have no POP3 you can't do this and if you use the emails with POP3 you will have too little storage. If you want to stick with free email accounts, and you absolutely should for a lot of internet activity, then there is an alternative solution.
There are three providers that keep their heads above the others, Hotmail, Google and Yahoo but both Yahoo and Hotmail require additional payments for POP3 support and other enhancements like forwarding and auto-response.
Forwarding is where an email coming into your account is automatically forwarded to another account.
Auto-response is where your email application automatically sends a return email to an incoming email.
Another big issue is that the SPAM filtering, now so important in an email package, can actually block required emails. A prime example of this is when you sign up for almost anything these days you will get a message back (an auto response) asking you to click on a link to confirm your email address. Many of the less well funded free emails have poor SPAM filters and you will start loosing important emails.
The solution is to use Google mail (Gmail). It has all the advantages you need.
1.It's Free
2.Unlimited storage
3.Good spam protection that won't block the mails you need.
4.Auto-responder built in
5.Forwarding built in
6.POP3 availability
7.Googles stunning search technology to find emails in your account.
You simply use either your existing POP3 email account as your master account or create a Google mail account and use that with your choice of POP3 mail application. This will give you off-line ability to read your mails. You can even use the web based version of Google Mail as you master account as it has unlimited storage and search facilities – but no ability to read mails off-line.
Now every time you need to sign up or give an email address online you can create a new Gmail account and set up the forwarding to your master account. This will keep any related incoming messages neatly back to one account. If you need to close that account due to an excess of unwanted mail or any other reason you simply remove the forwarding to the master account and you are clean.
You can even use the Gmail accounts in your web sites for visitors to contact you. You can set up an auto-response i.e. “thanks for your request I will get back to you within 24hrs” . You then set up forwarding to your master account to manage the incoming mails.
Simple really!
You will find more derails and a list of free email providers on The Online Income Club website
Till next time
Tony marriott
Thursday, April 2, 2009
Free advertising
Hi,
Warm and sunny day today - spent the afternoon on the beach. That's the advantage of working for yourself , you can flex your hours and even your days.
So just a quick update to say that I have added a list of free advertising sources on the Online Income Club web site.
I have also added a list of the best paid advertising sources that I have found to generate results.
Take look over at the web site and help generate some extra traffic to your web site or product pages.
Bye for now - speak soon guys
Tony Marriott
Warm and sunny day today - spent the afternoon on the beach. That's the advantage of working for yourself , you can flex your hours and even your days.
So just a quick update to say that I have added a list of free advertising sources on the Online Income Club web site.
I have also added a list of the best paid advertising sources that I have found to generate results.
Take look over at the web site and help generate some extra traffic to your web site or product pages.
Bye for now - speak soon guys
Tony Marriott
Online Marketing Essentials – How To Generate Leads That Turn Into Customers
This is the last in a series of five articles taking you through the basic steps you need to complete to successfully market anything on the internet. This article looks at how we get leads into our funnel so that we can turn them into customers.
Getting Customers To You
This is the 'pointy end' of the marketing plan. This is of course the most important piece of the jigsaw. No web site or product will sell if no-one knows it's there. Of course all the pieces in this jigsaw need to fit and work for the whole thing to be successful. Like car gearbox all the cogs must be functional and the wheels (sales) must be connected but most importantly the engine needs to be in tip top condition. If it is everything will purr along and the wheels will keep turning (sales keep coming). So let's assume that your gearbox is functional. How do get the engine running. Actually an engine is a good analogy as your marketing advertising will need to be a combination of things that all work in perfect harmony to produce a continual flow of leads to yours sales pages wherever they are.
There are a number standard of techniques – and thousands of non-standard ones. I'll stick with the standard ones for now.
1. Google Adwords, Yahoo marketing. MSN etc.
Google is up front here as the biggest with Yahoo and MSN following. There are others but at this time no-one is big enough to give you any reasonable levels of traffic to start. Of course the others are also significantly cheaper so I am sure we will come up with ways of utilizing them in the future but for now stick with the top 3.
Warning: DON'T spend any money on Adwords until you are completely clear on how they work and the fine art of buying keywords AND testing. It is very easy to waste a lot of cash for little return here.
The rise of Google Adwords (and in this context I also refer to Yahoo and MSN) has been impressive to say the least. The downside of this is that everyone on-line is using it as key part of their ad strategy. This means that the cost of advertising via this medium has shot up.
Unlike other more traditional ads (I.e. newspaper and TV) they use a system called PPC or pay per click. Basically you bid on certain keywords or expressions (known as long tail keywords). The value of which varies depending on their popularity. You then pay that money each time someone clicks on your advert. The bidding system means that the higher the bid the higher (in the search results) and more likely your add is going to appear.
In an earlier article I discussed 'selecting your niche' you can now begin see how this works. For instance (back to the cars) bidding on the keyword FORD might cost you (guess) £5 per click as the likes of FORD and any number of thousands of Ford car showrooms and repair garages etc. will be wanting their ads to show up before yours. However if you bid on the expression 'second hand Ford cars in Bristol' I'm pretty sure you would get top billing for about £0.10 per click.
When you do run an ad campaign (that's what it's called!) it is imperative that you start low and test often. I.e. look at your results, are you getting clicks, how many convert, edit your ad, review results. Keep going until you are in profit.
2. Articles
Writing articles is a great way to get traffic to your site. There are loads of article directories that you can post your articles to and they are all free. So how does that work?. Well the article directories allow other websites to republish the articles . This gives the web sites free content. The article directory itself becomes a place to go to research any subject on the planet. So it has traffic going to the articles. You benefit because each article has a bio or authors section in which you can post you own website address and it must remain at the foot of your article if anyone republishes it. This gives you two things (1) potential traffic to your site from every reader and (2) one or more 'back links' (URL links to your sites from other web sites). This is important as Google uses the amount of back links as a major part of their decision on your websites search ranking.
3. Videos
Another great way to get site traffic is to produce short videos selling your product. Use product reviews or how to's or come up with new ideas on how to present a product or introduce a product in the video. You can include your web site URL in the video and in the description on the hosting site.
Post your videos to YouTube, Google, Yahoo and dozens of other sites who will take your videos for free.
3. Blogs
The latest tool in the marketers arsenal. A blog is an online diary that can attract significant numbers of readers if you keep it current and interesting. You use your blog to review products and then direct potential customers to your website. A blog can be updated regularly and you can use a more relaxed style of writing, even make it funny and entertaining. There are countless ideas to use in your blog but all should be used to attract readers and direct traffic to your ultimate goal.
3. Social Networking Sites
Yes marketing has even reached here. Facebook and other networking sites are fantastic areas for marketing. Simply creating a site around your product. Create group related to your product or it's use. You then invite members to join then group (you can check for members with similar interests in their profiles). Once established you can use the messaging to get your message across. Not as a blatant sales plug but in a creative and subtle manner. i.e. I've seen this 'product' advertised at 'your website' looks fascinating. Has anyone tried it? Does it work?
OK, there are loads more ways of attracting customers, news papers and magazines (yes outside of the web). Ebay and other auction sites can have some value if used properly, Text messaging (viral), Joint ventures, email list rental, banner exchange the list goes on.
Finally, ensure your website is valued by Google and Yahoo etc. so that your site comes up high in the natural searches. This is called Search Engine Optimisation (SEO).
Additional detailed information, VodaHost hosting and the BlueVoda video can all be found at http://www.TheOnlineIncomeClub.com Free marketing tools including web page and squeeze page generators are available with free instant membership
Getting Customers To You
This is the 'pointy end' of the marketing plan. This is of course the most important piece of the jigsaw. No web site or product will sell if no-one knows it's there. Of course all the pieces in this jigsaw need to fit and work for the whole thing to be successful. Like car gearbox all the cogs must be functional and the wheels (sales) must be connected but most importantly the engine needs to be in tip top condition. If it is everything will purr along and the wheels will keep turning (sales keep coming). So let's assume that your gearbox is functional. How do get the engine running. Actually an engine is a good analogy as your marketing advertising will need to be a combination of things that all work in perfect harmony to produce a continual flow of leads to yours sales pages wherever they are.
There are a number standard of techniques – and thousands of non-standard ones. I'll stick with the standard ones for now.
1. Google Adwords, Yahoo marketing. MSN etc.
Google is up front here as the biggest with Yahoo and MSN following. There are others but at this time no-one is big enough to give you any reasonable levels of traffic to start. Of course the others are also significantly cheaper so I am sure we will come up with ways of utilizing them in the future but for now stick with the top 3.
Warning: DON'T spend any money on Adwords until you are completely clear on how they work and the fine art of buying keywords AND testing. It is very easy to waste a lot of cash for little return here.
The rise of Google Adwords (and in this context I also refer to Yahoo and MSN) has been impressive to say the least. The downside of this is that everyone on-line is using it as key part of their ad strategy. This means that the cost of advertising via this medium has shot up.
Unlike other more traditional ads (I.e. newspaper and TV) they use a system called PPC or pay per click. Basically you bid on certain keywords or expressions (known as long tail keywords). The value of which varies depending on their popularity. You then pay that money each time someone clicks on your advert. The bidding system means that the higher the bid the higher (in the search results) and more likely your add is going to appear.
In an earlier article I discussed 'selecting your niche' you can now begin see how this works. For instance (back to the cars) bidding on the keyword FORD might cost you (guess) £5 per click as the likes of FORD and any number of thousands of Ford car showrooms and repair garages etc. will be wanting their ads to show up before yours. However if you bid on the expression 'second hand Ford cars in Bristol' I'm pretty sure you would get top billing for about £0.10 per click.
When you do run an ad campaign (that's what it's called!) it is imperative that you start low and test often. I.e. look at your results, are you getting clicks, how many convert, edit your ad, review results. Keep going until you are in profit.
2. Articles
Writing articles is a great way to get traffic to your site. There are loads of article directories that you can post your articles to and they are all free. So how does that work?. Well the article directories allow other websites to republish the articles . This gives the web sites free content. The article directory itself becomes a place to go to research any subject on the planet. So it has traffic going to the articles. You benefit because each article has a bio or authors section in which you can post you own website address and it must remain at the foot of your article if anyone republishes it. This gives you two things (1) potential traffic to your site from every reader and (2) one or more 'back links' (URL links to your sites from other web sites). This is important as Google uses the amount of back links as a major part of their decision on your websites search ranking.
3. Videos
Another great way to get site traffic is to produce short videos selling your product. Use product reviews or how to's or come up with new ideas on how to present a product or introduce a product in the video. You can include your web site URL in the video and in the description on the hosting site.
Post your videos to YouTube, Google, Yahoo and dozens of other sites who will take your videos for free.
3. Blogs
The latest tool in the marketers arsenal. A blog is an online diary that can attract significant numbers of readers if you keep it current and interesting. You use your blog to review products and then direct potential customers to your website. A blog can be updated regularly and you can use a more relaxed style of writing, even make it funny and entertaining. There are countless ideas to use in your blog but all should be used to attract readers and direct traffic to your ultimate goal.
3. Social Networking Sites
Yes marketing has even reached here. Facebook and other networking sites are fantastic areas for marketing. Simply creating a site around your product. Create group related to your product or it's use. You then invite members to join then group (you can check for members with similar interests in their profiles). Once established you can use the messaging to get your message across. Not as a blatant sales plug but in a creative and subtle manner. i.e. I've seen this 'product' advertised at 'your website' looks fascinating. Has anyone tried it? Does it work?
OK, there are loads more ways of attracting customers, news papers and magazines (yes outside of the web). Ebay and other auction sites can have some value if used properly, Text messaging (viral), Joint ventures, email list rental, banner exchange the list goes on.
Finally, ensure your website is valued by Google and Yahoo etc. so that your site comes up high in the natural searches. This is called Search Engine Optimisation (SEO).
Additional detailed information, VodaHost hosting and the BlueVoda video can all be found at http://www.TheOnlineIncomeClub.com Free marketing tools including web page and squeeze page generators are available with free instant membership
Saturday, March 28, 2009
Online Marketing Essentials – The Customer funnel
Hi, I hope you are all suitably fired up and eager to read the next installment of Online Marketing Essentials. Today I'm going to take as look at how to funnel your customer leads to the point of sale (where they can actually buy the product). For affiliate marketing, where the point of sale is not your own website, this is especially critical.
There's basically four methods
Lets look at these in more detail
If you send the customer directly from your ads to the customer sales page you have no need for your own website. This means no hosting fees and no web skills required, hopefully the vendor sales page will do the selling and result in sales.
This is good if you have no web skills at all or want to get started quickly. Although most web hosting companies now offer 'no skills needed' template built web sites.
On the downside you have no opportunity to capture the customer or offer the customer any additional products. There are also issues in that your links to the product will clearly be seen as 'affiliate links' by those in the know. There are ways of 'masking' your affiliate link but none are very good unless you have your own website.
One quick option you do have is to simply buy a domain name. You can then set 'forwarding and masking' on your new domain name so that you can use that in place of your affiliate link to get to the vendor sales page. If you want to get up and running swiftly then this is a good option in the short term.
Sending traffic directly to the purchase page is pointless if the customer has not already been given the guided tour of the product and set up ready to buy. For new starters this not a realistic option. The reason for sending directly to a vendors purchase page is to bypass his sales page if it is not converting customer leads. You will then have to convince the customer to buy the product yourself and you will have to have done this either on your own website or squeeze page. This is an advanced marketing technique but not for a new starter.
Sending traffic to the vendor via your own squeeze page is a good idea. What you effectively do here is pre-qualify your leads. The better qualified your lead the better chance of a successful sale. If your squeeze page is very good you may bypass the vendor sales page altogether and go straight to purchase point. Worth offering the option on your page! You will also use your own domain name to get to your squeeze page and not your affiliate id URL.
On the down side you need to host your squeeze page in the same way as a web site. You also need to ensure that your page enhances your sales and not reduces them by using a continuous improvement process.
Sending traffic via your own website is a great idea. You have the opportunity to mask your affiliate ID and you can capture customer details for 'back end sales'. Long term this, or a squeeze page, must be your options.
Also you can sell your own products from a website if you have them and offer content that will draw the customers back to view the website again, giving further opportunity to sell.
With a web site you can also start to create your own brand and have a domain name and corporate image to use in all communications. Long term this creates recognition and more customers confidence which results in more sales.
The downside is that you really need some skills in web site creation but there are plenty of tutorials and new applications that make it very very easy – honest!
Domain Name and Hosting
You will need a domain name and a hosting account if your going to put up a website or squeeze pages. You really can't beat VodaHost at this game. They have the simplest and cheapest way to get a professional website up and running.
They give away their BlueVoda (check out the video) web site creator which is absolutely the easiest one on the planet and it is not limited in functionality either.
You simply buy the hosting and everything else, including your domain name and unlimited web space and bandwidth, is free so it is likely to be cheaper than other hosting companies who end up charging you for all the separate bits which can often come to quite a large monthly sum.
Another big plus is that everything is integrated and I do not think any other hosting has this. i.e. you create your website in BlueVoda and you can upload it with a single click. No need for third party FTP or slow web based file managers.
OK - for fear of sending everyone to sleep I will wind up for today - hope to see you all again in a couple of days when I add the last installment of marketing essentials which discuses generating leads and turning them into customers.
Bye for now
PS if you have not already availed yourself of FREE mebership then go to The Online Income Club now. It takes 30 seconds! - and you get a full detailed online marketing e-course and loads of FREE quality tools, marketing e-books and other collateral - go on what have you got to loose?
Tony Marriott
There's basically four methods
Direct to vendors sales page web site
Direct to the purchase page
Via your own squeeze page
Via your own website
Lets look at these in more detail
If you send the customer directly from your ads to the customer sales page you have no need for your own website. This means no hosting fees and no web skills required, hopefully the vendor sales page will do the selling and result in sales.
This is good if you have no web skills at all or want to get started quickly. Although most web hosting companies now offer 'no skills needed' template built web sites.
On the downside you have no opportunity to capture the customer or offer the customer any additional products. There are also issues in that your links to the product will clearly be seen as 'affiliate links' by those in the know. There are ways of 'masking' your affiliate link but none are very good unless you have your own website.
One quick option you do have is to simply buy a domain name. You can then set 'forwarding and masking' on your new domain name so that you can use that in place of your affiliate link to get to the vendor sales page. If you want to get up and running swiftly then this is a good option in the short term.
Sending traffic directly to the purchase page is pointless if the customer has not already been given the guided tour of the product and set up ready to buy. For new starters this not a realistic option. The reason for sending directly to a vendors purchase page is to bypass his sales page if it is not converting customer leads. You will then have to convince the customer to buy the product yourself and you will have to have done this either on your own website or squeeze page. This is an advanced marketing technique but not for a new starter.
Sending traffic to the vendor via your own squeeze page is a good idea. What you effectively do here is pre-qualify your leads. The better qualified your lead the better chance of a successful sale. If your squeeze page is very good you may bypass the vendor sales page altogether and go straight to purchase point. Worth offering the option on your page! You will also use your own domain name to get to your squeeze page and not your affiliate id URL.
On the down side you need to host your squeeze page in the same way as a web site. You also need to ensure that your page enhances your sales and not reduces them by using a continuous improvement process.
Sending traffic via your own website is a great idea. You have the opportunity to mask your affiliate ID and you can capture customer details for 'back end sales'. Long term this, or a squeeze page, must be your options.
Also you can sell your own products from a website if you have them and offer content that will draw the customers back to view the website again, giving further opportunity to sell.
With a web site you can also start to create your own brand and have a domain name and corporate image to use in all communications. Long term this creates recognition and more customers confidence which results in more sales.
The downside is that you really need some skills in web site creation but there are plenty of tutorials and new applications that make it very very easy – honest!
Domain Name and Hosting
You will need a domain name and a hosting account if your going to put up a website or squeeze pages. You really can't beat VodaHost at this game. They have the simplest and cheapest way to get a professional website up and running.
They give away their BlueVoda (check out the video) web site creator which is absolutely the easiest one on the planet and it is not limited in functionality either.
You simply buy the hosting and everything else, including your domain name and unlimited web space and bandwidth, is free so it is likely to be cheaper than other hosting companies who end up charging you for all the separate bits which can often come to quite a large monthly sum.
Another big plus is that everything is integrated and I do not think any other hosting has this. i.e. you create your website in BlueVoda and you can upload it with a single click. No need for third party FTP or slow web based file managers.
OK - for fear of sending everyone to sleep I will wind up for today - hope to see you all again in a couple of days when I add the last installment of marketing essentials which discuses generating leads and turning them into customers.
Bye for now
PS if you have not already availed yourself of FREE mebership then go to The Online Income Club now. It takes 30 seconds! - and you get a full detailed online marketing e-course and loads of FREE quality tools, marketing e-books and other collateral - go on what have you got to loose?
Tony Marriott
Friday, March 20, 2009
Internet Marketing Essentials - Selecting Your Product
Hi all,
Hope everything is hunky dory in your lives and your internet money is pouring in! If it's not then these postings are just what you need.
This is the third in a series of five postings taking you through the basic steps you need to complete to successfully market anything on the internet. This post looks at where to find products and how to make sure the ones you pick will sell. We check out a killer tool to give us the final edge.
If your just starting out in online marketing then it is absolutely imperative that you start with a simple marketing model. You should have a single chain plan so that you can easily modify any part of that chain and review the results. We must be in a position to relate any changes in your results (good or bad), to the changes made in your marketing model. It is this cycle of change, test and review that is the core to successful marketing. To be able to do this you should start with one product.
First thing to discus is product type. For a start-up marketer the best option is to select a digital product. Fortunately there are a number of affiliate networks who you can join and will allow you access to a large number of vendors who run affiliate programs. The bad new is that most of these are very restrictive, especially with new-comers to online marketing. Many product vendors run there own affiliate programs but to start with I suggest you stick with a network.
One particular network, is however, very amenable to new marketers and is completely free to join. So to select your first product you should first join ClickBank. You can go to the ClickBank web site and try this for yourself.
Go to the ClickBank site and at the top of the page you will see a hyper link entitled 'marketplace'. Click on this and you will then be presented with a search box. For this example I am going to be someone interested in languages, summer holidays and similar so I have selected the category 'Society and Culture' with the sub-category 'Languages'. I have left the keywords box blank, hit GO and a number of results results are displayed.In this case the top few items are Rocket Spanish, Rocket French and Rocket German.
Read the product description, but remember this is written by the vendor. The other thing you need to do is 'view the pitch page' This is the selling page of the vendor. Click on the link under the description and see if it appeals to you – would you be tempted to buy this product? Do you think other would?
Now look at the green text under the item. For Rocket Spanish it reads:
$/sale: $86.04 Future $: - Total $/sale: $86.04 %/sale: 75.0% %refd: 73.0% grav: 83.36
You can make an assessment on this product in the following way.
1. You will be getting a good amount of cash per sale ($86) that is a fair percentage of the sale price (75%).
2. The product itself looks to be a quality product as 27% of the sales are organic or non-affiliate sales (sold by the vendors themselves).
3. It has an average level of gravity that is ideal for a first venture.
If we wanted to consider Rocket Spanish as our product then still we need to do some further checking and we do this with a fantastic little free tool that will really improve your chances of success.The tool is called PPC WebSpy and it integrates with your web browser. It only works with Firefox, so if you only use Internet Explorer you will need to download and install Firefox. This is also absolutely free. Many believe this is actually a superior product to Internet Explorer (IE) and certainly less prone to problems. I suggest that during your installation of Firefox you deselect the check box that says 'use Firefox as your default browser'. This will then leave your IE exactly as it is but you will be able to launch Firefox to use PPC WebSpy. If you get to like it you can always make it your default browser later. My guess is you will!
Firstly you need to view the PPC WebSpy video which explains and demonstrates how it works. The next steps are simple, you just Google 'Rocket Spanish' and you will see the paid search results. Look at the keywords used and the costs per click, that PPC WebSpy show you, and you will easily be able to calculate what it would cost you to get on the first search page of Google. In this example I was able to discover that I could get the top search page position with the keywords 'learn Spanish free online' for only $0.38 per click. This means you need to get a sale once in every 226 clicks ($86/$0.38) to break even. That should be easy for targeted traffic.
What works for paid traffic also works for unpaid traffic so all the signs are that this is a viable product that should make you money. I'm not promoting Rockert Spanish though just using it as an example. Use this basic technique to select your own product and you will maximise your chance of success.
Additional detailed information, the PPC WebSpy video and free download can all be found at http://www.theonlineincomeclub.com/. Join today absoulutely FREE and receive a 7 part e-course covering all aspects of intenet Marketing + many, many great freebies.
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